Circulate Teams Up with NBA 2K for Some Online Hoops.

Overview | NBA 2K has evolved into a significant influence and an essential component of basketball culture, reflecting the seamless integration of digital and physical gaming worlds in 2021. The game is not only inspired by the sport but also enjoys immense popularity among enthusiasts, general gamers, and featured players alike. Mirroring the global appeal of basketball, NBA 2K has become an international success, leading to renowned basketball stars such as reigning NBA champion Giannis Antetokounmpo and former Rookie of the Year Luka Doncic gracing the game’s covers amid great excitement.

Project | Coca-Cola by Circulate for Pacsun
Client | Coca-Cola + Pacsun
Role | Design + Creative
Year | 2024
Deliverables | T-Shirts, Fleece, Shorts, Swimshorts