Kevin Johnson for Mayor:Leading Sacramento Forward

Working on Kevin Johnson’s mayoral campaign was an incredible opportunity to blend design with civic engagement. The aim was to produce campaign materials that not only looked professional but also resonated with a diverse group of voters in Sacramento.

We embraced a patriotic color scheme of red, white, and blue to instill a sense of trust and unity. The logo incorporated Kevin Johnson’s initials in a bold, modern design, symbolizing progress and forward-thinking leadership. The campaign’s website was crafted to be clean and user-friendly, highlighting his platform and accomplishments with clear messaging.

From posters to yard signs, every piece of print material was designed to be visually cohesive and impactful, contributing to a successful campaign that energized the community.